Search Engine Optimization (SEO) There is a wealth of information on this page that is updated on a regular basis. You will learn may things by reading these articles, but the knowledge is only half the battle. You must be willing to work to put that knowledge into action!
TOP SEO ARTICLES (all articles open in new window)
SEO
1,2,3 for Dummies Seo is Search Engine Optimization. A magician's bag of tricks to get your web page on high SERP (Search Engine Rank Placement ) and High PR (Page Rank). SERP is when you search on Google for a keyword (word you are studying) like cats, you get a page of twenty web sites on cats back out of a hundred or thousand pages. SEO is the art of getting your web page to be listed for as many keywords pertaining to your site on the first page of hundreds. Since people have short attention spans, they tend not to search ten pages of returns to find your page. That is the short skinny on the subject. If that answered enough quit reading. Still curious? Below is a more in depth but only basic description. It still is a basic description even if it lacks MTV brevity.
Basics of Search Engine Optimization (SEO) Have you heard stories about legendary online entrepreneurs who hit it big after getting a #1 rank in several popular search engines? You probably wondered what it would take for you to achieve that elusive #1 spot in the search engine result pages (SERPs). Search Engine Optimization (SEO) plays a vital role in ensuring that your business gets the best possible search engine ranking, which can lead to increased sales for your online company. What is Search Engine Optimization (SEO)? Search engine optimization is the process of modifying web page content and meta-information to improve the search engine ranking of the page. Meta-information includes certain HTML tags (title, heading, emphasized text, keyword and description meta-tags), as well as the internal (links between pages on the same site) and external (links between pages on different sites) link structure of a web site. Impact of High Search Engine Rank on Sales
5
Methods For Self-SEO - If You Have The Time So you want to Search Engine Optimize (SEO) your website. Well, despite what you may hear it's easy & fun. The caveat is time. In such a "fast food" "I want it now" mode, the web gives us just that. So why does SEO take TIME? The answer is the millions of others out there fighting for the top spots has created a niche industry by the search engines. They want to thwart the unethical scammers out there. So, we have to follow their requirements so that millions can see my website. Sure you can pay to be in the very first position. But that costs money. Capitalism at is finest. The early days are long gone. Laws are in place now. Laws made by Google, Yahoo, MSN, etc. So the simple advice is, know the laws. Ignorance will not get your site seen by anyone but you. Follow the slow steady path & you'll be richer for it.
Content Layering :: Using Site Architecture To Improve SEO Many times, a site gets very large and its ability to rank well in competitive markets decreases in part because of the size of the site. While we in the business know that content is king, more often than not it is a combination of content and effective site structure which will ultimately help your pages rank. In this article I look at how to most effectively structure your site to take advantage of this. I read this great article on layering on the SEOmoz Blog http://www.seomoz.org/blogdetail.php?ID=789 and while it does a good job of explaining what content layering is, I feel it could be improved just a little bit.
More Informative Articles Below
Seo Services....Are they For You SEO Services line the internet super highway like gas stations. On every entrance and exit ramp seo services shine their bright neon signs hoping to attract attention and get you to stop in and pay. Sooner or later you will have to stop in and see what they are offering. Some are flaky internet squatters hoping to cash in on your desperation. Others provide a good service for what you pay them. You will stop in because your competition is outranking you in the search engines and taking valuable customers and profit out of your business. How are they doing it and why can't you do it? Or you are contemplating starting a web-based business and realize there is no point if you do not have a high ranking. Without a high ranking be prepared to spend lots of cash on driving traffic to your site. On the other hand with a number one ranking traffic and customers will find you without you having to spend a dime on advertising. For the beginner with little money to invest it is crucial to get a good position in the search engines. Otherwise you will go broke trying to advertise and driving traffic to your site and in a few months you will have to close the doors.
Does
SEO Marketing Really Work?
SEO Marketing or Search Engine Optimization not only works but in
fact is highly effective and has been responsible for transforming
many unknown web sites into popular destinations on the World Wide
Web today.
SEO -
Web Directories in Black and White Beside website optimization, rich content and frequent site updates, link popularity is a pillar of SEO and website promotion. This is a fact and we'll not waste time on this topic. Beside exchanging links, providing free content for links (see my "WAF for free, quality inbound links" article) and waiting for crawlers / editors to discover and index / promote your site, getting listed in topic directories is a pillar of link popularity building. Free or paid web directories - the choice is yours Let's focus on the directories you should choose in order to get the best results out of your site submission. I will not point here names of the best web directories, but I will make a list or two of what you should check before submitting your site to a directory. When you start a directory submission campaign, keep in mind that 20 quality "votes" (read "links pointing to your site") from value directories will weight more than 200 junk ones - speaking in terms of traffic and ranking.
SEO
Tips: On-Page Optimization On-page optimization is often forgotten these days, as we focus more and more of our time in getting inbound links with targeted anchor text. On-page optimization, however, is something you can do quickly to give yourself an extra boost in the SERPS (http://www.internet-search-engines-faq.com/serps.shtml). These tips will help you to optimize your web pages to make the most out of your inbound links (http://www.internet-search-engines-faq.com/ibl-obl.shtml). One Page - One Target Each page should be optimized for only one search term. If you are targeting two search terms, make pages for each term. If your search term has a synonym, make separate pages for each synonym. For example, if you are targeting "drywall" and "sheetrock", make separate pages to target each term. One Target - Two Pages
What
You Need To Know About SEO Web Design SEO web design usually helps a site to maximize on traffic from search engine queries. As the name suggests this is web design with SEO (search engine optimization) very much in mind. It is possible to get involved in numerous SEO activities without paying attention to web design and end up in a situation where your efforts are not as effective. SEO Web Design Will Impact On The Duration Visitors Spend On The Site The duration that a visitor will take at your site is critical and will usually have a very high impact on the revenue and success of your web site. SEO web design will usually have a high impact on this. The longer a visitor stays at your site, the higher the chances of them impacting on your revenue by either purchasing something or clicking on one of your PPC ads displayed on your site.
© 2006 LearnAboutInternetMarketing.com
|